Why do we need Explainer Videos for Product Launch?
Imagine being able to promote your product, attract new customers, and engage your regulars in just a few minutes. With just one short video, you can convince them that they absolutely need whatever you are offering or want to invest in your new project, even if they have never heard of your brand before. This is exactly what the best explainer videos do. In this article, we shall talk about why every new product launch needs animated explainer video production and how your business can benefit from this powerful tool.
Animated videos hit the spot.
We all know that people are more likely to watch a video than read an article or even a short blog post. Videos are more popular than any other type of content. In the digital age, customers prefer to access content through videos. According to research, 29.8% of internet users need instructional videos, while 31.3% want to see how-to videos. Thanks to the rise of creative platforms, customers can now watch high-quality explainer videos on multiple platforms and gadgets. Customers can view these videos to study the qualities and features of goods and services in 3D. They can make quick purchasing selections because of it.
Increase Web Traffic SEO
Web traffic can be significantly increased by integrating videos. Google will love your page if it has a high-quality video, and you will see an increase in organic traffic. Add a video of a new product launch to your content. If the video is interesting, it will also persuade visitors to stay on your website longer. More positive signals will be sent to search engines, possibly boosting rankings and organic traffic.
Animated explainer videos are the most flexible
Some may be skeptical about using “cartoons” to promote their “serious” business. However, animated explainer video production is the most flexible marketing tool you can think of. There are countless styles of animation, which guarantees that professional creators will find the visuals most suitable for your audience while the explainer videos themselves will persuade them that your brand is exactly what they have been looking for.
Engagement and attachment
Animated explainer videos are perfect for any product launch campaign as they kill two birds with one stone. On the one hand, nothing will encourage emotional connection and draw viewers’ attention like quality animation. In other words, we all love a good cartoon. And at the same time, high-quality video content is the best way to explain to viewers the benefits of your product and its value.
Complicated matters in simple words.
Animated explainer videos are the best way to make any information digestible and your overall campaign relatable for any audience. This is particularly important for a product launch campaign, especially if you are introducing an entirely new concept to the market.
Help you set a strong brand image.
People are more willing to buy from a brand they feel they know. Even if you are a new business that launches a new product or business, quality animated explainer video production will win over viewers much faster than any other type of marketing campaign. It gives your target audience a sense that you know them and their needs and are ready to communicate and help them solve their problems together.
An animated explainer video campaign is probably the best thing you can do for your business, especially when launching a new product. It engages, encourages communication, and has more chances to go viral than any kind of promotional content you can think of today.
If you also want to boost your sales, attract new customers or build a strong memorable brand image, contact Explainer Video Makers today!
Together we shall build your animated explainer video campaign and help you stand out in the crowd of competitors with the most memorable and efficient video content on the market.
We can help you. 