Video Marketing Statistics Which You Can’t Scorn In 2019

Evidently, popularity in the use of video content has been increasing. For 2019, there are many companies and businesses that have decided to incorporate videos into their marketing campaigns and have successfully achieved it.

The advantage of videos is that they can disseminate information both visually and auditively, which allows them to reach a wider audience. For that reason, for everyone who wants to boost their brand or business, it is important to know what tools can help them create marketing videos and get the most out of them.

One of them is statistics which gives us the possibility of knowing in numbers how we can make our material more effective. That is why we will describe below the statistics of video marketing that you cannot scorn in 2019.

• Let’s start with the fact that 85% of users who use the Internet in the United States consume video content. Moreover, according to Cisco, by 2022, online videos will represent about 82% of total Internet traffic.
• A study conducted by Google indicated that 6 out of 10 people prefer to watch videos online than a television program. Furthermore, YouTube, the platform belonging to the company, is the second most popular website on the Internet, having only the main Google browser as its greater competition.
• It is proven that 80% of users who enter a website will watch a video, while only 20% will read text content. For that reason, 87% of marketing professionals are already using video in their strategy and, according to a study developed by HubSpot, 81% of businesses use videos as an advertising tool.
• According to Insivia statistics, it is 53 times more likely for a website to reach the front page of Google if it includes videos. In addition to this, a video can increase the organic traffic of a web page by up to 157% and boost the conversion range up to 80%, as indicated by Unbounce and Conversion XL.

Besides all the details described above, it is no secret to anyone that videos help people to understand the content in a better way, so you can create a better connection between the user and the service or product you want to sell by using them.

if you have great video content. It is advisable to always create engaging videos for your YouTube channel. You can contact Explainer Video Makers to help you create animation videos that will captivate your audience. We are the best 2D animation studio in India, because we have an experienced team that has handled thousands of projects and we deliver quality animation videos at an affordable price.