Explainer Video Makers

February 27, 2019

Changing the Current Marketing Strategy with Explainer Videos

Due to the advancement of technology, the business industry has also developed and the entire world has become more less as a global village. Many business and companies are looking for efficient marketing techniques to ensure they maximize on their advertisements and marketing of their products. To enhance this, there are some of the strategies that have to be put in place to ensure the current marketing strategies have been changed. Explainer videos are suitable marketing tools in the present day world because of a number of reasons.

Firstly, the explainer videos are suitable marketing tool because due to their method of design, they can be easily shared from one platform to another hence your business or product description will be easily seen by many people hence it becomes easy for one to get back to you.

Additionally, the explainer videos are suitable to enhance the present day marketing techniques, because they have a good conversion power. It is purported that 80% of people who watch the explainer videos usually get back to the advertiser to ask for the product. This is because the explainer videos are short and precise and straight to the point. Hence someone’s attention is quickly and easily trapped by the explainer video and thus one quickly gets a full description of what he wants.

In addition, explainer videos are the only tools that can be used to change the current marketing techniques because, with the explainer videos, one automatically gains trust over something or some business. With the information is found on the explainer videos, one quickly gets convinced and hence makes a step of buying. Furthermore, many people are afraid of conducting online marketing because of fear of fraud, however, with the explainer videos and the information they offer, they provide a sense of trustworthy and surety that the product is real.

The explainer videos are also the best online marketing tools that will change the current marketing techniques simply because, Google loves explainer videos. With explainer videos on your website, Google will tend to rank your website or landing page higher. As a result, in order to improve and free yourself from the marketing technique that makes you struggle, just try an explainer video.

In conclusion, it is clearly seen that the explainer videos are the best marketing tools that can change the current marketing strategy. This is because of their advantages over the present marketing techniques. As a result, to help rule out the current marketing technique, procure an explainer video for your business from us. Get the quality out of your own. Prayan animation studio and explainer video makers.

February 6, 2019February 19, 2019

Reasons Why Animated Videos Help to Promote Your Brand

When the animated explainer video that you set on the web disclose the information about your product, it is basically sharing our or rather telling your brands story. And from it, if it is well explained or it is designed by an experienced explainer video maker, people will believe it. As a result, the application of the famous phrase, seeing is believing. Thus, it seems to be the motto of how the people experience the content on the web.

This unveils the true potential of the animated explainer videos in that within a span of a minute, they truly share the true essence of your business. However, it does not just happen from the blues but if and only if it has passed through the hands of a good explainer video maker. In the following reasons, we give the facts about how the explainer videos can help to promote your brand or your product.

Firstly, the explainer videos help you get close to your audience. In the event that you desire to have a strong and deep connection with your target audience, you need to bring them close to your product or rather get your product details and info close to them. Furthermore, your visitors need to see and engage with something that they can relate. This can however, be easily achieved by use of an explainer video that uses animated characters to represent your potential customers. It is with this representation that empath grows within your viewers. And since they are engaging with explainer video with characters that stand for them, they will not just spot by the characters but also they feel more engaged and considered by what the company is selling. This also increases their trust on people. Hence, custom explainer videos are suitable for our marketing.

Additionally, an explainer video enhances your online visibility. A marketing explainer video is very powerful tool as far as marketing is concerned or even for your search engine optimization because it increases your search engine ranking. Websites and landing pages that have got videos on their first pages are ranked high by the search engines. Additionally, an animated explainer video also helps to increase your notoriety on YouTube which is the second largest search engine in the world hence having your explainer video on YouTube acts as a standalone marketing unit. This in turn helps in pushing forward or rather promoting your brand.

Concurrently, animated explainer videos help build trust for your brand hence your business. It thus acts scandalmonger for trust. This means that when people purchase products online, most probably they have viewed the explainer video bearing its information which has made the visitor gain trust and confidence of the brand. Furthermore, animated explainer videos show the audience that you truly know and understand them hence the confidence further grows hence your brand gets promoted.

From the above, we can confidently say that a well-developed explainer videos have a great positive impact in promoting our brands. As a result, for experienced explainer video makers of international standards, reach out to the Prayan Animation team of animators for best video of its own standards to ensure you get am explainer video that is worth your class.

January 24, 2019

Easy ways to improve your business: Explainer Video Makers

When strengthening the career of your business explainer video maker, there are some things that you have to do beside the key areas that you ought to point out to ensure that you end up with a spectacular hotcake explainer video maker in the market. Additionally, an old adage of the western culture clearly states that practice makes perfect. As a result, we can easily conclude that by engaging a lot and encountering new features in the same field, one ends us sharpening his/her skills towards animation video making. In line with that, the following are some of the easy ways in which one can do to sharpen or improve your business’ explainer video maker.

Firstly, offering incentives and motivations to your explainer video maker so that they also feel motivated to do their job. By offering motivation, it does not really mean monetary motivation but also seminars and field exposure to experienced explainer video makers also improves your developer. As a result, to improve the performance of your explainer video makers, design some sort of motivations to them. Furthermore, awarding prizes to best makers within the business also motivates the makers to make them do a lot as far as their side is also concerned.

Moreover, equip your explainer video makers with latest equipment’s in the marketing and provide them with resources to do research and expound much on explainer video making so that they can also be full of knowledge about how this new trends in the marketing world so that they also develop latest designs and come up with new techniques on the same.

Additionally, be straight forward to them and ensure a free and expressive environment with your explainer video maker. This statement means that you can only improve your explainer video maker by freely sharing with him/her your business feeling and desire towards the development of your explainer video. As well, you can advise him on how you would prefer the video to be and he will develop and decorate it freely according to the way you desire.

In summary, in order that your explainer video makers get improved, you have to do an extra mile with them. Offering motivations encourages someone and steers the ego towards achieving. As a result, for better explainer videos from experienced explainer video makers who are already improved contact us for quality. We deliver; we don’t promise.

January 14, 2019

Successful inbound marketing strategy in 2019

2019 is already here with us. Upon proper planning, one can be able to benefit a lot this year since the wheels of e-marketing are quickly spinning and the marketing space can be said to be undergoing evolution rather than revolution. As a result, the industry is moving very fast and as the many previous years’ approaches have become obsolete, some are still resonating today part of which is this inbound marketing whose sole target is attracting people to your website, converting them into customers and dazzle them with high quality services and this is not a simple task as it may appear. Hence this paper, talks about the successful strategies of inbound marketing in 2019 of which the favorite ones are;

Search Engine Optimization. Without a well maintained and promising search engine optimization, opportunities to direct and steer the traffic, and to constantly improve your site, you could be missing key opportunities. As a result, SEO improves your site ranking in the search engine. As a result, since many users don’t go beyond the first page, your high ranking and thus faster you appear as a possible solution to their issue of pain, the more likely you are to engender traffic.

Additionally, lead capture is also another strategy that you ought to have put in place. Apart from the critics, inbound methods are good at stating that not everyone who visits your site is a potential customer. Some are just thirsty of information and they leave. Hence, it is equally important that marketers should have information as well as tools available to the potential customers due to their readiness to buy. Moreover, content offers should enjoy the economy of nurturing the visitors to potential customers after collecting their details from online forms.

Furthermore, conversational marketing is also potentially useful in that real-time chatting and intelligent chatbots are also used instead of lead forms which may be difficult make a follow up. Conversational marketing is also another way of capturing email addresses with the intention of adding them to your CRM or database system which makes it possible to engage with them later.

To add on that, as part of your strategy, you have to identify internal and external expectations. In the corporate world/market, each company has its own unique makeup and yours has no difference. As a result, the success of your inbound marketing plan is truly a team effort. Avoid mistakes of relying on one department or rather even on one person thinking can satisfy all the necessary skill set requirements.

Last but not least, sales and marketing alignment is also another strategy. Developing a service level agreement that clearly states and aligns the various roles and responsibility for and between the different departments ensures the team works towards a clear goal. Thus the SLA facilitates marketing thus holding both team’s accountable of each other which can only but improve to greater heights the functionality of your inbound efforts.

In a nutshell, it is advisable that you take with yourself the above inbound marketing strategies and set clear expectation through 2019 and beyond. Contact the Prayan animation company for many more beneficial strategies that will help you realize the set goal of your business or organization at large.

January 4, 2019December 28, 2021

Things to know before planning B2B Explainer Videos

In the recent years, B2B marketers have come to a realization of the importance of video marketing in their campaigns. A good explainer video can radically increase your conversion rate bearing in mind that you are dealing with people and that you have target audience. If you come up with a good video, people will react positively and converse is also true. However, if the video is true, it will take the people through the funnel of marketing and you will reap well. As a result, the following are things to know before planning B2B explainer video.

Firstly, you need to know the purpose of the video. Top notch B2B explainer videos ought to have a clear defined purpose. Furthermore, in order that your video gets optimal results, it has to contain the right contents at the various phases of the marketing funnel. Therefore, this call you too carefully consider what you want to get with your B2B explainer video. For instance, is your video aiming at creating awareness, building trusts or generating leads? Once you have decided this, you can determine the best explainer video for your purpose.

Secondly, you have to to know the required quality. It is paramount that your video fulfills the professional standards and is of excellent quality. A video that looks armature does not capture audiences’ attention in the required manner and may lead to interest loss in your product or service.

To add on the same, the length of the video is also a key thing. 90 seconds is ideal however, 2 minutes and below is acceptable. If you got a lot to put across, you better come up with a series of videos. By identifying areas of great interest and coming up with series of videos can be hyper-targeting and appropriate for certain viewers. In this manner you will be able to capture and address the problems in a more effective way.

Additionally, a good B2B explainer video should offer solutions. It should be known that is when you provide a solution to a problem is when people will have an engagement with your video content. A good B2B explainer video should start with the customer’s dilemma and offers a solution how the problem was tackled with the product or service. If they can be able to identify, it challenges them to have a taste of the same.

In a nutshell, a video is a powerful tool that enables B2B businesses run. Furthermore, majority of B2B clients watch videos to help them make buying decisions. Therefore, a B2B explainer video is essential tool as far as it is concerned and therefore before planning for the same, good strategies have to be put in place to ensure a spectacular end result.

December 26, 2018December 26, 2018

Why Video Content plays a key role in Digital Marketing Strategy

In the present day marketing industry and online business platforms, video marketing is nothing new. It has been around for quite a good number of years even before the birth of YouTube. Conversely, video marketing is playing a very crucial role exponentially as far as digital marketing is concerned. As a result, if you are not fully exploiting video marketing to the latter, you are leaving a lot of resources unexploited and unbeneficial to you, hence injustice to yourself. Considering the fact that in the recent past, video content has captured almost 78% of the internet content, are you worth missing out on that? Despite that, many people still have question marks with them that why video content plays an important role in digital marketing strategy.

To begin with, a video content influences engagement and conversion. Videos help in increasing the audience engagement because vision is the most dominant sense of the human being. As a result, a video is likely to engage someone due to curiosity of the film and hence in the process induce the urge to buy the product. Additionally, most people who watch a video about a specified product tend to buy the product because of the trust and confidence in something that someone gets when viewing a visual description of something. This helps in increasing the conversion sales of a business.

Additionally, a video tells a lot of information faster in a simple way. In a vivid manner a video tends to reduce the time span that your audience would have taken to internalize and interpret the information about your product and thus improve the impact of your message. Furthermore, a video can also entertain, educate and persuade. Consequently, by coming up with a video that informs and educates the audience about a problem and at the same time shows how your product or service can solve the same, can be advantageous in one way or another. A video clip that is entertaining not only informs but also reinforces the brands values in the viewer’s mind.

Moreover, videos content helps in building trust. In the marketing world, trust is known as the foundation of conversion and sales. Video content is most likely to engage us and ignite emotions that even the elite viewers will be triggered to socially share it out. Therefore, if you are serious about content marketing, you need to be serious about your video.

Last but not least, it is seen that video content is important because of a number of reasons that do hold water and bear a lot of weight as far as digital marketing strategies are concerned. As a result, when preparing your video contents, it should be of high quality enough to suit the search engines and also should be short enough since most people watch via their mobile phones. Maximize on your video content to maximize on your income.

Tag: affordable explainer video