Explainer Videos: The Master of your Marketing Strategy

The master of your marketing strategyThe master of your marketing strategy

In business, there are a number of marketing techniques and strategies that have been employed by different companies. However, there are other marketing strategies that tend to hold more water in marketing as compared to others. This are non but the explainer videos. The explainer videos can be said to be the master among the many marketing techniques that you may decide to choose. This is because the explainer videos have a number of advantages as compared to the remaining marketing strategies as far as digital marketing is concerned. Consider the following;

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Explainer videos can be said to be the master mind of your marketing strategies because they are mobile friendly. Due to the ability of the explainer videos to adapt the mobile format, this makes it more preferable for marketing compared to other marketing strategies. Furthermore, due to the fact that mobile phones are the principal zones of growth for human internet performances. This clearly calls for every marketer to consider videos as there means of marketing.

Additionally, explainer videos are versatile and suitable means of marketing. This clearly means that you can use the video content for almost all the stages of your customers journey regardless of their age or gender. As well these guarantees extraordinary results due to the campaigns that not only target your buyers’ profile but also how informed they are about their challenges and how you are responding towards making them comfortable.

Last but not least, the explainer videos are simple and fast means of communication.  As a matter of facts, explainer videos are the most useful means of communicating to people since they bear much information and also have a short duration of time hence grabs and maintains one’s attention to the latter end since the attention span of a human beings has tremendously dropped to around 8.25 seconds. As a result, people need information to digest and communicate in as short time as possible. Explainer videos are also easily sharable from one social platform to another hence easy marketing from one platform to another without involving much.

explainer showreel 2021

In a nutshell, the explainer videos are the best master strategy for marketing in the present-day world. If you are in need of an explainer video for your business to enhance and improve your marketing performance, contact us and well get back to you with a quality and extraordinary video that suits your specification. Prayan animation studios.

How to use Explainer Videos on your Marketing Journey

Explainer Videos on your marketing journey

In the present-day business as far as marketing is concerned, video marketing has become more and more effective and even to a step that it resonates very well with its audience. As a matter of facts, it is in a fifth row that marketers are recommending video marketing alleging that video marketing is becoming more and more important. Furthermore, a survey on online marketing ascertains that, video content is equally important and therefore brands need to include video in there marketing lest they are left behind. However, this does not just come about, there are some techniques about using this videos that one has to employ to ensure that the return is amazing.

To begin with, the explainer videos as seen are being used by many in YouTube for marketing purposes. They can also be used in websites and landing pages. Additionally, they are also used in recorded webinars as well as in emails and to help in increasing conversion rates. It is also important to mention that explainer videos for marketing can also be used in many different social platforms to perform the same task of marketing.

It should be known that, since the importance of explainer videos is becoming evidently important to those in the marketing field, it is likely that brands will be forced to develop explainer videos to be used in the marketing due to there versatility and ability to be shared from one platform to another.  Additionally, with proper plan on means of use of your explainer video, and the fact that the social platforms still have the potential of spreading the explainer videos, the ROI per video will be high due to proper use of your video.

In summary, explainer videos once used well in the social platforms and the web browsers in websites and YouTube or even emails and landing pages, can promise a good return at the end of the day. As a result, it is important for you to secure your business with an explainer video from the Prayan animation studio. Click the contact us button for an outstanding explainer video instantly. The true explainer video makers.

Difference between 2d animation and an Explainer Video

Difference between 2d animation and an Explainer Video

Before engaging yourself in doing activities that relate with perilous issues and are related with important and beneficial tasks, is always better for one to have a clear understanding of something.  Explainer videos in this case have different mechanisms of generating them with different specifications that suit specified applications. As a result, before coming up with the explainer videos, it is quite important for one to have a clear understanding of the main features that distinguish it from the 2D animations. The following are some of the features that differentiate the 2D animation from explainer videos.

To begin with an explainer video is a precise animated video that mainly targets explaining or rather expounding much of a business idea in a manner that is simple and engaging by use of clear language that is appealing and bear attractive visual effects that quickly and instantly grabs the viewers attention. On the other hand, 2d animation refers to the graphics that make movements in only in a two-dimensional artistic space and requires high level of creativity and technology to develop.

Additionally, an explainer video as opposed to 2d animation, can use real person characters depending on the application and function of the video whereas the 2d animation has to use animated characters who only encapsulate it to 2-dimension state space.

It is also important to note that the explainer video has a fixed duration that requires it to last for a maximum of 90 seconds and a minimum of 15 seconds while a 2D animation can go for up to 2 hours of story giving.

Last but not least, an explainer video is must and i9s designed to give a description of a product for the purpose of promoting it and the company in the story while a 2D animated film is not a must that it has to give the description of a product.

In a nutshell, the above points keenly explain the differences between an explainer video and a 2D animation. When in need of an explainer video, do not hesitate to visit the explainer video experts for the same. Simply click the contact us button and we will get back to you as fast as possible. Prayan animation Studio. Your true explainer video maker.

Ideal Duration of an Explainer Video for Encouraging Targeted Audience

Ideal Duration of an explainer video for encouraging targeted audience

Many people or rather businesses are developing explainer videos day and night to market their products. However, they are facing different challenges when it comes to ensuring that the explainer video is engaging and captivating abundantly to grab people’s attention.  At the same time, there could be stiff competition out there, and therefore you need enough time to air your message, idea or product description in order to ensure you deliver well.  The big question that usually rings in the minds of every product manager is what is the ideal duration for an explainer video in order for the target audience to be encouraged?

Due to the reduced concentration span of man from time to time to some little seconds of time, there is no fixed time needed for an explainer video but the ideal duration should be 45 to 90 seconds. This is because, the human concentration goes hand in hand with the aspects of attention hunt and engagements.  The following are some of the information from varying video lengths and number of engagements that may help you viewers from the start;

Primarily, in order that you catch people’s attention, it is important that you develop a catchy and attractive content that completely hooks the attention of a viewer immediately from the start up to the latter end.  Generally, when handling people with a short attention span you have to be careful about the duration of your video. Explainer videos with a duration of less than 2 minutes usually have very many viewers. Keeping your video with a duration under 2 minutes keeps your viewers engaged and entertained.  Explainer videos with more than 2 minutes usually have low number of engagements hence it is advised that your video should have a short duration so that engages viewers more.

In summary, it should be known that ideally, the standard duration for a tutorial explainer video should be 45 to 90 seconds. Having an explainer video more than 2 minutes is not efficient. A commercial explainer video should go for at most 15 to 59 seconds. On the other hand, crowd funding videos should be averagely 2.5 minutes. Testimonial videos should be 60 to 119 seconds. With the above stated minutes ad duration, it should be easier for you to select your preferred video duration for maximum performance. For more information about the explainer video duration and quality attention grabbing explained videos, contact the Prayan animation studios for more information.

White Board Animation Video to Explain Your Business Ideas

White Board Animation video way to explain your business ideas

In the business world, there are a number of ways in which one can market their products in different platforms. It can be through product description, explainer videos and many more. However, today we are going to narrow down to a way in which many people have not considered. This refers to the use of white board animation video to explain your business ideas.

The white board animation videos are suitable for explaining your business ideas because they have a strong educational power. This type of explainer video is powerful such that it engages the audience in an unconscious way and pre-disposes them to an explanation. This gives the reason why the whiteboard animation is suitable in explaining the complex, technological and state of art materials.

Additionally, the white board animation offer a personal touch of character animation in that, because of the imperial use of animated characters, it offers a more human approach. However, this can only be achieved if well experienced animators do the task. Less experienced animators develop characters that do have moved properly hence the aspect of live motion is eliminated. As a result, marketing result, will be uplifted much just because of the good looking and interesting animation characters.

Consequently, the White Board Animations give the chance of having the story created in your mind or just before your very eyes. This is a very important secret about this category of animation and its also beneficial because, it generates intrigue and anticipation hence it makes the audience remain curious of what is to happen next thus one fully watches the videos.

Last but not least, the above stated are the basic advantages of having a white board animation done to explain your business idea. To enhance your marketing, inquire much about white board animation from the Prayan animation studios by simply contacting us and the best will be prepared for you.

How can you find the Best Explainer Video Production Company for your Business?

How can you find the Best Explainer Video Production Company for your Business

In the animation industry, there are a number of companies that specialize in doing the same thing; and this is explainer video production. This can be quite challenging especially to clients who do not have tastes of different companies and want to try for their first time. As a matter of fact, there are a number of factors like cost of production, duration and many more that one has to consider before selecting an explainer video company. As a result, Prayan animation team brings to you different tips that will help you to identify the best explainer video company for your business.

To begin with, for you to find the best company to produce your explainer videos, the company has to give you some information on budget and its considerations. The company should describe the main factors that affect explainer videos production costs as well as the animation techniques, production time etcetera. Additionally, the company should give the difference between custom animations as well as pre-made or rather template animation. Some merits and demerits of each one and recommend on the best according to your budget.

Moreover, there should exist a good aspect of communication between the client and the company. This means a good explainer video production company should be passing information to the client based on the progress of the video being made. This is vital and fundamental tool for the process.

explainer showreel 2021

Consequently, a good explainer video company for your company is the one which has enough experience and full of expertise in the field. An explainer video company that has worked for a number of years has enough experience and they are sure which client they can comfortably handle and which one they can’t based on their level of experience. This is because, they have worked with many businesses, startups and professionals hence they have learned a lot and they can confidently advice on anything as far as they are concerned. Inexperienced explainer video makers can deliver the final cut but it might not clearly explain your business well. Most importantly, they might be unable to differentiate commercial and from an explainer. Therefore, the expertise of a company is quite important in the same.

In summary, the above points give clear description of how to get the best explainer video maker for your business. The prayan animation company however stands in as the most outstanding all time explainer video makers hence, just click the contact us button for your video to be done.

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