What Type of Explainer Video is Right for Our Organization?

As a business person or company, one needs an explainer video to add to the organizations website in order to properly advertise and market a certain product to the desired market. However, sometimes it can be difficult for one to clearly deduce the best type of the explainer video for the organization. As a result, the following ways are in which one can use to know which type is suitable for your organization.  An animated video is best for companies with low marketing budget.

1. At the outset, we start with the 2D animation. This is a cheap and easy to produce video and can still be effective and efficient in communicating and demonstrating the various ideas about the desired products and services. Despite the idea that you will not get the richness and the beauty of other formats, however, sometimes 3D animation depths are unnecessary.

2. Secondly, 3D animation. This may be expensive and time consuming to produce but 3 dimension animation really desalinates your explainer video from 2D and 2.5D.  This type of explainer video works best if you want to communicate more expression or input great intensity especially during product demonstration.

3. Additional, whiteboard animation. Just derived from its name, the animation is what you would see if someone in front of you draws on a whiteboard. This type of animation involves the creation of images and texts in a sequence, with a voice over that explains what is happening.  Even though this type of animation is closely similar to slide presentation, it is more effective since a hand drawing the images and texts is visible and simple movements keep a viewer engaged.

Before choosing a best video type for your company, it is good to have in mind that the live action explainer videos enable and truly display your personality. Additionally, a screen cast works well for the how-to and tutorial videos. Last but not least, the testimonials are excellent for establishing the trust and good reputation.  To expound much on the best type of explainer video for your company, contact us and be fully satisfied with the best explainer video for your organization.